Jacobite Spirits launches new rum in a "revolutionary" bottle

May 12, 2021

O-I : EXPRESSIONS was featured in the article BerlinPackaging, a magazine specializing in packaging news and innovation, published on 12 May 2021.

For the launch of Jacobite's new drink, Charlie's Chopper Clean Cut Rum, our O-I : EXPRESSIONS technology was featured in this article as this bottle was created with us with the main objective of creating a 100% recyclable bottle. This was made possible through this collaboration, as O-I's printing innovation allowed Jacobite Spirit to design a bottle without a label, making it easy to recycle, while still having a unique design.