Designers have long yearned for totally personalised glass packaging. Now O-I has perfected it with O-I : EXPRESSIONS SIGNATURE, the world’s first decorated glass bottle with variable data printing. Launched to great acclaim at this year’s London Packaging Week, the innovation offers brand owners the opportunity to choose from several variations during the same print run – creating a completely individual bottle for each customer’s taste if required.
O-I’s Innoval site continues to be supported by the technical team at Krones and operations of O-I : EXPRESSIONS are unaffected by Krones’ announcement that it is closing its Dekron subsidiary.
